Per press material, Aerie Saunders — the owner of AMA — and Zak Ozbourne — the owner of ExclusvLife — will be offering a five percent payout boost to anyone who joins the fanclub platform through AdultMutualAid, raising a creator’s total payout to 85 percent. The boost will apply for a creator’s first year on the platform or first $100,000 earned, whichever comes first.
Specifics regarding this relationship, including how amounts are calculated, should be directed to AMA and/or ExclusvLife.
“ExclusvLife initiated the payout boost with AdultMutualAid because [we] think that a hub where performers can give and receive mutual aid is much needed,” an AMA representative wrote in the same above mentioned press material.
Ozbourne stated that, “I think it’s great and hopefully it will get some people out of rough situations. ExclusvLife is looking to help out where they can and give back to the adult community!”
Why is this interesting?
This payout boost seems to be an interesting take on/modification of the conventional referral bonus model.
In some instances, when an entity or organization refers a creator to a site, said referring entity will get a “referral bonus” — generally some percentage of what the creator eventually makes. This bonus amount is generally paid by the platform to the referrer and does not impact the creator’s portion of the overall revenue share. This is a more “conventional” referral bonus.
In this instance between AMA and ExclusvLife, it seems like — perhaps — rather that AdultMutualAid receiving the referral bonus for signing up models to a new platform (here, ExclusvLife), AMA is instead passing that referral bonus to the model/creator.
According to their About statement, AdultMutualAid is a project “dedicated to connecting sex workers looking for assistance with performers that are financially or socially advantaged and able to assist fellow sex workers.”
The statement continues:
The adult industry and sex work in general is a highly stigmatized industry and workers within the field often find themselves struggling when looking for aid due to the taboo nature of our industry and stereotypes about sex work being “easy money.” Realistically, sex work isn’t easy money, and any sex worker would tell you that!
That’s why we wanted to create a platform where sex workers could ask other sex workers for help directly, rather than going through application processes and hoping for acceptance, or posting to social media where trolling and bullying is common. Our ultimate goal is to become a hub of sex work give and take, where performers know they can ask for help and advantaged performers know they can give back while keeping their donations within their community.
The way that AMA is essentially acting as a sex worker giving money to another sex worker via this relationship with ExclusvLife is nicely coincident with the organization’s stated mission.
Erika is a sex positive people watcher (and writer). Email her at firstname.lastname@example.org.
Image via Unsplash here.